Every April we celebrate Earth Day and are encouraged to find new ways to recycle qualifying items, reduce waste, and reuse products in creative ways. I thought I would provide a couple of beauty-related tips to being “green” and, of course, discuss this year’s Sephora + Pantone Universe Color of the Year: GREEN (emerald, to be exact)!
Tip 1: Reusing Containers
My favorite candle company, AQUIESSE, houses many of their uniquely-scented, luxury candles in thick glass. After finishing my first candle, I could not bear to toss the glass container, so I cleaned it and started storing my makeup brushes in it. The smoked color of the glass fits perfectly with my decor and each container holds about 25 brushes (lip pencils and eyeliners also store well).
As a scrapbooker/paper crafter, I have plenty of decorative paper laying around, and as my best friend reminded me this weekend, it can be used to cover coffee/soup cans, or any other container with a smooth surface. It is an inexpensive way to add a pop of color to your room, as well as organize/store frequently reached-for items.
Tip 2: Shop from Eco-friendly Companies
One of the reasons I continue to shop from MAC is due to their “Back to MAC” program. For every six empty containers you return, you will receive a lipstick, lipglass, or eyeshadow of your choice (MAC counters in department stores only offer a free lipstick). Let’s be frank, the mark up on cosmetics is immense, so when a large corporation offers its customers free FULL-SIZED products for bringing back the empty containers, they earn points for good customer service. I wish more companies would follow suit because it is a simple way to help the environment, as well as show some appreciation for our investment.
Aveda is another eco-friendly company known for charitable contributions and various ways the company “strives to set an example for environmental leadership and responsibility.” Aveda offers liter-sized shampoos and conditioners, which not only “uses up to 66% less packaging” (compared to purchasing four 200 ml bottles), but also saves you 25% per ounce. I get a little giddy at an opportunity to save money on products I love!
Sephora + Pantone Universe Color of the Year!
As I have mentioned in the past, green is a color that makes me smile. I find the earthiness of it is quite soothing, so when Sephora + Pantone announced this year’s color as emerald, I knew it would be fitting for April’s Editor’s Note. The easiest way to add this bright green to your makeup look is by popping on an emerald mascare, or lining your upper or lower lashline with the color (keep the rest of your eye makeup neutral so the green shines!). If you are feeling a little daring, consider washing your entire lid with an emerald green, and use a deep blue in the crease and a shimmery gold in the inner corner to highlight.
If you are not diggin’ the green makeup, consider getting lacquered up with the jewel-toned polish. Of course, the safest way to follow this year’s trend is by accessorizing with an emerald colored scarf or handbag. Lastly, If your birthday/anniversary is coming up, then flutter those lashes and beg your sweetie to purchase those Harry Winston earrings you have been eyeing ever since you saw them on the Red Carpet!
So, whether you are trying to find more ways to conserve, wanting to accessorize with emerald, or simply feeling green with envy, this month I encourage you to go green!
I Heart Makeup!
For the Love of Makeup!
What comes to mind when you think of February? Love? Valentine’s Day? SAD (Singles Awareness Day)? Passion? Shades of Red (or maybe even Shades of Gray!)? If you are coupled, you may contemplate whom you are passionate about. If you are single, you may consider what you are passionate about. For me, there is no denying I am passionate about the beauty industry! Since the age of 15, I have been enthralled by makeup, and color, and all the creativity that comes with this artistic medium. Sure, there have been times when I have deviated from beauty in order to pursue other interests, but I always seem to come back to it. It is a cornerstone of my creativity.
What fascinates me about this industry is I never really get bored. With tens of thousands of products on the market, and companies constantly introducing more (good and bad), as well as new trends and techniques, there is always something new to discover! Some may see 10 different shades of recently released red lipstick and say, “Okay, 10 new red lipsticks.” For those of us who have a keen interest in makeup, we can look at those same red lipsticks and distinguish their nuances.
Another reason beauty peeks my curiosity is there is a definite psychology behind the industry. It is not simply about how products make you look, (although, this is easy to forget when we are bombarded with advertisements in glossy magazines.) but how they make you feel! I love putting on my favorite lipstick and instantly feeling more confident and beautiful. Does it not feel great to have someone compliment you on your eyes, simply because you put on your go-to lengthening mascara? There are those who insist makeup solely perpetuates our society’s focus on image. Yes, there may be some truth to that, but if wearing makeup is what helps you feel great in the morning, then it really does not matter what anybody else thinks.
We all need a healthy outlet that allows us to unwind from life’s stressors. For me, it is all things beauty, and for your it may be cooking, traveling, knitting, or hiking. This month, I highly encourage you to discover what you are passionate about, and nurture it!